Katy Perry Launches Shoe Collection With Global Brands Group
Pop diva Katy Perry is putting her soles into the footwear industry as she partners with Global Brands Group in introducing a new footwear collection. The Katy Perry Footwear Collection was recently revealed during FFANY in New York, and will debut worldwide beginning February 2017. Global Brands Group licensing portfolio includes well known brands such as Frye, Rachel Zoe, Calvin Klein and Coach. Keeping with Perry’s cheeky and memorable ensembles, expect an assortment that compliments her bold and glamorous style. The collection features a selection of fun stilettos, colorful sneakers and casual sandals ranging in price from $59 to $299. “It’s been a creative goal of mine to be a real contributor in the affordable fashion space, “ noted Perry. “ Launching a footwear collection felt like a natural first step for me. After years of investigating and researching partnerships to find the right fit for the debut of my line, I found that Global Brands most resonated with my artistic ideas. They understand my vision, my eye for detail, and have the international reach and resources to bring my canvas of ideas to life.” The Katy Perry Footwear collection will be unveiled for Spring 2017 highlighting avant-garde materials like Lucite and vinyl involving metallic colors and floral prints, and combinations of textures and embellishments. In addition to her music career, Katy Perry has been a force in the beauty and fragrance worlds starting with her scents, Purr by Katy Perry, Mad Potion and Mad Love . And also for her first makeup line with CoverGirl, dubbed Katy Kat Collection.