Tory Burch Teams Up With Fitbit

Tory Burch Teams Up With Fitbit

 

fit bit bracelet

Designer Tory Burch has created a stylish solution to fitness tracking by partnering with Fitbit on accessories including wristbands and necklaces suited for everyday use.  Established in 2007, Fitbit was invented to encourage a healthier, active lifestyle by creating a wearable product that tracks sleep quality, steps taken, distance traveled, and calories burned, while syncing wirelessly via Bluetooth.  However the Fitbit flex wristbands were not always the most attractive accessory to wear and as result many users would remove after exercising, defeating the purpose of tracking a healthy lifestyle. Thankfully, Burch fused fashion with technology into chic accessories that can be worn everyday without losing one’s style.  The Tory Burch for Fitbit collection includes a decorative brass pendant and bracelet mirroring Burch’s signature and pattered silicone wristbands also in Burch’s signature colors and prints.  The collection retails $38 for the silicone printed bracelet, $175 for metal fret pendant and $195 for the metal-hinged bracelet.  Pre-orders for the Tory Burch for Fitbit Collection are available here.

Photo Credit: Fitbit