Mark Cosmetics Celebrates 10 Years With Brand Ambassador Lucy Hale

Lucy Hale, Elle Varner
Photo: Courtesy

Pretty Little Liars star Lucy Hale and Avon’s beauty and fashion boutique brand, mark. fêted their tin anniversary with a private event held at Trump Soho’s SoHi Monday night.  “It’s all about the view”, said Global President, Meg Lerner to attendees enjoying the unobstructed skyline views atop Trump SoHo hotel. The skyline was the perfect backdrop while DJ Chelsea Leyland spun tunes throughout the evening.

Hale and Lerner welcomed guests to the affair and introduced the new collections before cutting the birthday cake. “I’m thrilled to be working with the mark. brand and help celebrate their 10th birthday,” commented Hale, “mark. encompasses so many of my personal passions – fashion, beauty and, most of all, empowering women.” R&B artist, Elle Varner treated attendees to a birthday serenade before Hale blew out the candles followed by a special performance.