L’Oreal On the Go At Bryant Park

For a limited time L’Oreal Paris is taking its latest stop in beauty underground by unveiling their first-ever intelligent vending machine at Bryant Park’s subway station, located on the southwest corner of Fifth Avenue and 42nd Street. The L’Oreal Paris Intelligent Color experience has eyes, nail and lip products accessible for purchase in less than two minutes. Now, forgetting a tube of lipstick or a change of polish on your way to work or play is not a problem. First, the intelligent vending machine identifies the colors in a woman’s outfit and selects the most prominent and related color palettes, then recommends L’Oreal Paris products to match and purchase directly. The L’Oreal Paris Intelligent Color Experience is open now until December 30th on weekdays from 7:00AM-9:00PM, weekends 10:00AM-8:00PM with limited hours on Thanksgiving, Christmas Eve, and closed Christmas Day.

Photo: Courtesy L’Oreal

0 replies

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply