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Bourbon brand, Basil Hayden’s Hosts A Pop-Up Happy Like We’ve Never Seen Before

Bourbon brand, Basil Hayden’s Hosts A Pop-Up Happy Hour Like We’ve Never Seen

Bourbon brand, Basil Hayden’s Hosts A Pop-Up Happy Like We’ve Never Seen Before

The weather has officially changed in New York. Lounging about in the park is no longer appealing, but rather, the time has come to head indoors and gather up your friends. Basil Hayden’s perhaps had the same thought in mind. The premium bourbon brand created a two-day pop-up happy hour, called Bourbon In Residence at a private townhouse in SoHo. After all, they are known for standing out in a crowd.

Bourbon brand, Basil Hayden’s Hosts A Pop-Up Happy Like We’ve Never Seen Before

The space was transformed to a full-blown cocktail party, taking the concept of home entertaining to the next level. Cocktail enthusiasts explored a curated collection of stunning concoctions that were truly delicious and Insta-worthy while nodded to tracks spun by the In Residence DJ.

Bourbon brand, Basil Hayden’s Hosts A Pop-Up Happy Like We’ve Never Seen Before

Bourbon brand, Basil Hayden’s Hosts A Pop-Up Happy Like We’ve Never Seen Before
The colorful drinks have definitely inspired us for our next casual evening at home, and next big occasion. Remember, the holidays are quickly approaching! There was something for everyone, from a Whiskey Smash, highlighting the handcrafted bourbon, simple syrup, lemon and mint, to Golden Paper Plane, featuring Basil Hayden’s, herbal liqueur, aperol, lemon juice and zest. A signature favorite such as Basil Hayden’s served neat or on the rocks, and classics like a Highball were also leaders in savoring the spicy-sweet flavor. I would say they aced the formula for entertaining: Comfort, Color and Creativity.

Bourbon brand, Basil Hayden’s Hosts A Pop-Up Happy Like We’ve Never Seen Before

Bourbon brand, Basil Hayden’s Hosts A Pop-Up Happy Like We’ve Never Seen Before

Photos: Courtesy of Brittany Miller

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